Official Blog
Celebrating nine years of YouTube through music
Thursday, May 29, 2014
Trololo! YouTube turned 9 this May. And what multitudes are contained in that vast near-decade of video?
To call out just a few highlights in YouTube history, there are more than 120,000 videos inspired by
“Let it Go”
(based on videos posted with that title), half a million by
“Gangnam Style,”
and a stunning 1.5 million videos by
“Harlem Shake”
(that’s a lot of motorcycle helmets). These inspired riffs got us thinking about those magical moments when songs become bona fide trends—and people all over the world start remixing, covering, parodying, dancing, and lip-dubbing.
So to celebrate this year, we pay homage to the music you've made on YouTube. We got a bunch of your favorite performers together to cover some of the most memorable musical moments in YouTube’s history. The result is a mashup called
YouTube Birthday Karaoke Night
, featuring familiar faces like The Gregory Brothers, Chester See, Cimorelli and more (see if you can spot all 18).
Now raise your Cups ... ’cause Here it Goes Again. Call us Maybe?
Claire Stapleton, YouTube Culture & Trends, recently watched (and crooned along to) the playlist
Nine Classic Hits Celebrating YouTube’s Ninth Birthday
.
Tune in tomorrow: YouTube OnStage Live from the Kennedy Center
Tuesday, May 27, 2014
Nine-time Grammy Award winner John Legend. Dubstep violinist Lindsey Stirling. The most popular dancers on YouTube, Les Twins. On their own, these artists have topped charts, gone platinum and generated more than a billion combined views on YouTube. Tomorrow night, the John F. Kennedy Center for the Performing Arts in Washington, D.C. will host these artists and more to perform on its iconic stage.
Tune-in tomorrow at 7:30 p.m. ET at
youtube.com/TheKennedyCenter
for “YouTube OnStage Live from the Kennedy Center,” a celebration of art, technology, and culture that unites stars who are building global fan bases worldwide on YouTube.
Whether it’s the vintage cover artists Scott Bradlee & Postmodern Jukebox, or the Playing for Change movement that helps connect the world through music, all the performers featured in the event have found a global platform and audience for their creativity on YouTube.
Visit the
Kennedy Center’s YouTube channel
for the full rundown of the night, artists’ videos, and a replay of the event after it airs live. And if you’re in D.C., head down to the Kennedy Center for
free tickets tomorrow evening
.
Ali Rivera, West Coast Head Artist Label Relations, recently watched
"Dude, what? This ramen sucked."
No wristband? No problem! You can live stream Coachella on YouTube all weekend long.
Thursday, April 10, 2014
Just because you can’t make it to the desert this weekend doesn't mean you have to miss out; you can catch
Coachella LIVE on YouTube
presented by
T-Mobile
. For the fourth year in a row, the first weekend of the Coachella Valley Music & Arts Festival will stream live from Indio, Calif. on
Coachella's official YouTube channel
.
Starting this Friday at 3:30 p.m. PT, you can watch performances from more than 70 acts, including Lorde, Pharrell, The Replacements, Arcade Fire and Beck. And with three-hour late night blocks from EDM superstars like Skrillex, Martin Garrix, Zedd, Dillon Francis, Duck Sauce and more, your party can keep going well into the night. Plus,
Jason Bentley
, DJ, music director and host of KCRW’s internationally acclaimed “Morning Becomes Eclectic” will host, bringing you artist access and exclusive interviews throughout.
And, this year, we have a special surprise to bring you even closer to Coachella: Chvrches, Zedd and other artists will jump into fans' Google+ Hangouts live from backstage. Check the schedule on the
Coachella YouTube channel
for artist meet-and-greets. Start a Hangout with friends, and when the time comes, it may bring you face-to-face backstage and directly into the Coachella webcast!
It all begins tomorrow at 3:30 p.m. PT, so stay tuned to
Coachella’s YouTube channel
for the latest schedule and meet-and-greet updates!
Brian Anderson and Craig McFadden, YouTube Music, recently watched
"Little Dragon performing 'Ritual Union' Live at KCRW."
You can now upload gameplay and snap videos with YouTube on Xbox One
Monday, April 7, 2014
Next time you’re playing
Titanfall
and nail that jump-run-jetpack move, there’s a new way to show it off to your friends. With the new updated
YouTube app for Xbox One
, you can now upload gameplay from your Game DVR to your YouTube channel in just two clicks.
YouTube now also supports Xbox One
Snap Mode
(so you can move it to one side of your screen, where it will continue to run while you do something else on the main part of your screen) 'cause
ain’t nobody got time
to switch between screens while in the middle of a game. Watch a
how-to video
while stuck on a board, play an awesome
music
playlist while you finish a level, or catch up with the guys from
TeamCrafted
while browsing on your Xbox One.
Plus, just because you're a fan of YouTube on Xbox One, you can also earn 10 achievements by watching, uploading and sharing videos. Earn achievements like
UUDDLRLRBA
when you watch more than five hours of gaming videos.
Sarah Ali, Product Manager, recently watched the playlist
“Top 10 Xbox One Gameplay Videos.”
Announcing the viral video trends for 2014
Tuesday, April 1, 2014
Loyal viewers,
The wait ends today. After months of development, we’re excited to reveal our slate of upcoming viral video trends for 2014.
Since 2005, YouTube's staff has worked tirelessly behind the scenes, meticulously crafting the viral videos and Internet memes you've come to know and love. From mainstream hits like
Gangnam Style
and
Harlem Shake
to your obscure web forum favorites, our staff of writers, producers and directors has shaped the pop culture moments that matter in our digital lives.
This year's memes will be bigger, bolder and more popular than ever. We promise. Watch our video for more details:
We know you can't wait to be a part of these new trends, so take a look at these behind-the-scenes clips to learn how to immediately create and upload your own:
And this year, we've got a
big, special announcement
. For the first time, we’re looking to you, the YouTube community, to submit your own viral trend ideas. Share your ideas using #newtrends on Twitter, Google+, or in the comments and our Meme Development experts will choose their favorites and make them official YouTube trends, complete with demo videos on
youtube.com/youtube
. Find more details
here
.
Look forward to our best year yet!
Kramer Kinz, Junior Vice-President, Video Meme Development, recently watched
"Teens Migrating From Facebook to Slow-Motion Deer Video."
VICE News launches on YouTube
Thursday, March 13, 2014
Adam Relis, Content Partnerships Manager, recently watched
"Ambushed in South Sudan."
We know how important it is for you to access news on YouTube: Since February 1, there have been over 90,000 videos relating to the Ukraine protests uploaded to YouTube and these have been viewed more than 25 million times from around the world. We’re proud of our partners—from citizen journalists to news organizations to made-for-digital news brands—who work to provide the YouTube community with up-to-date news and information.
One of the many outlets that has been chronicling the events has been
VICE News
, a newly launched international news channel on YouTube. VICE News keeps you up to date, whether you want to know what’s going on in the
Ukraine
, watch protests unfold in
Venezuela
, or are looking for a global daily news update that takes you
"Beyond the Headlines"
of your morning paper.
VICE News will bring you stories on a range of issues, from the effects of toxic waste in
Chicago
to the ongoing conflict with Mexico’s
Knights Templar drug cartel
. You’ll get a frank look at the news of the day from the team that’s gone
behind closed borders
and embedded themselves
inside the Afghan National Army
. And you can choose how to stay up to speed, whether you want to follow raw events via live stream, or just get a daily "capsule." Subscribe to the VICE News channel here:
Adam Relis, Content Partnerships Manager, recently watched
"Ambushed in South Sudan."
More love for playlists and a new look for YouTube
Thursday, February 20, 2014
The way you watch YouTube keeps changing, so we’re making a few tweaks to YouTube to keep up with you. Starting today you’ll see some changes to make it easier to find what you want to watch on YouTube and collect playlists to watch again and again.
Like a playlist, watch it from anywhere
Want to quickly find your playlists or save Aloe Blacc’s
favorite music videos playlist
? Your guide now has all of the playlists that you created, as well as playlists from other channels you liked. If you make a playlist, you’ll also see a new page that makes editing easier. And if you’re looking for new playlists to check out from your favorite channels, check out the new playlist tab on a channel like this one from
YouTube Nation
.
We moved!
YouTube now has a center-aligned look, fitting neatly on any screen size, and feeling similar to the mobile apps you’re spending almost half your YouTube time with. You can quickly flip between what’s recommended and popular in “What to Watch” like Postmodern Jukebox’s
Timber
, and the latest from your subscribed channels like
iamOTHER
in “My Subscriptions,” with both options now front and center. Click the guide icon to the right of the YouTube logo at any time to see your playlists, subscriptions and more.
To learn more, please visit the
Help Center
.
Yining Zhao, Web Developer, recently watched
“18 Great Books You Probably Haven't Read.”
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