Official YouTube Blog: February 2012

Meet marydoodles, our February YouTube Partner On The Rise

Tuesday, February 28, 2012

On The RisemarydoodlesYouTube homepageEpic Rap Battles of Historydragonsteddy bearszombie-style self portraitselusive narwhal

First off, I’d love to give a big shout out to every single teacher who caught me drawing in their class but never made me stop. It was very rude of me. I apologize. I’ve always loved creating art and I LOVE movies and making videos! So to be able to combine the two...it feels like the best Christmas ever and it’s not even Christmas. And the most amazing thing is that this is all supported by many many many individuals (like yourself) who watch. So thank YOU! And thanks to the folks at YouTube for recognizing my channel and to all my friends over at Epic Rap Battles of History for letting me ride your coattails (I will dry clean your coat). It’s awesome to be able to connect with other artists and fans alike and I hope to inspire you as much as you’ve inspired me. Art is more accessible now than ever before and I feel lucky to be able to sharedji/kjmOMG! I JUST SPILLED HOT TEA ALL OVER MY ARM!!!On The Rise ChannelChristine Wang and Devon Storbeck, YouTube Partner Support, recently watched "The Orangutan and the Hound."

TED’s 10 Ads Worth Spreading winners announced today

Tuesday, February 28, 2012

Today’s guest blog post comes from Ronda Carnegie, Head of Global Partnerships at TED.

Last October, we at TED set out to recognize the best in advertising with a program called Ads Worth Spreading. We wanted to find and honor clever, engaging ads that clearly communicated a company’s ideas, sparked thoughtful conversation about advertising, and advocated for audiences, who want to be entertained, not interrupted. Agencies and industry luminaries were invited to submit nominations via YouTube.

The winners of the second Ads Worth Spreading initiative were announced moments ago at the TED Conference in Long Beach, CA. This year’s 10 winners were carefully curated to shine a spotlight on ads that break the mold through longer-form, idea-based storytelling; were driven by ideas; value human attention and intelligence, and take the time to tell a thought-provoking story.

Entries ranged from 30-second spots to five-minute mini-documentaries, as well as several custom-made TED Talk-like pieces humanizing companies and causes. The winning work will be showcased at TED2012 as well as on TED.com and you can watch them all here on YouTube. Enjoy the full list of winners below!

The 2011/12 Ads Worth Spreading are:

Chipotle: Back to the Start; Company: Chipotle; Agency: Creative Artists Agency
As he regrets the mass production and artificial methods of his industrial animal factory, a determined farmer opts to return to sustainable farming methods for the future and betterment of society.

Citizen Engagement: The Return of Ben Ali; Brand: Engagement Citoyen; Agency: Memac Ogilvy Tunisia
Although former Dictator of Tunisia President Ben Ali was ousted amidst the chaos of the Tunisian Revolution, many quickly lost interest in politics. In order to galvanize the Tunisian people out of hibernation, La Goulette shocked residents by warning the return of tyranny. 88% turned up for the October 23rd vote.

NTT Docomo Mobile Phone: Xylophone; Brand: NTT Docomo, Inc.; Agency: Drill Inc.
Organic and imaginative, NTT Docomo captures the essence of their new mobile phone to redefine nature and technology.

Microsoft/Xbox: Kinect Effect; Brand: Microsoft / Xbox; Agency: Twofifteenmccann
Pushing the realm of imagination and technology, the Kinect takes a leap into the future of education, gaming and interaction

Sharpie: Start with Sharpie; Brand: Sharpie; Agency: Draftfbc - Chicago
Cheeming Boey, builds a career around drawing on cups with Sharpies. His inspirational story is one of creativity and drive, challenging those who tried to taint his dream.

Mazda: Defy Convention; Brand: Mazda; Agency: Team Cosmos/JWT Germany/Team Mazda Europe     This moving advertisement shows how their heritage helps Mazda to see things differently and overcome adversity.

L'Oreal Paris: Aimee Mullins; Brand: L'Oreal Paris; Agency: R/GA and McCann Erickson
L’Oreal’s new beauty ambassador knows a lot about challenging notions of perceived beauty and achievement, as the wearer of double prosthetic legs.

Rethink Breast Cancer: Your Man Reminder; Brand: Rethink Breast Cancer; Agency: john st.
A tongue-in-cheek assertion that women are more likely to watch a video if it features a ‘hot guy’ underpins the serious message of this video.

Prudential Day One: Linda; Brand: Prudential; Agency: Droga5
Linda Gutherie reveals the thought process and life changes behind retirement as she shares her first day of retirement.

Canal +: The Bear; Brand: Canal+; Agency: BETC Euro RSCG
A bear skin rug that becomes a movie director? Just watch it ;-)

Guest to the YouTube Blog Ronda Carnegie, Head of Global Partnerships at TED, recently watched “Back to the Start”.

Michael Fassbender and Your Film Festival

Tuesday, February 28, 2012

On February 2Your Film FestivalMichael Fassbender300Inglorious BasterdsMarch 31 at midnight ETYour Film FestivalNate Weinstein, entertainment marketing manager, recently watched “Kevin Allocca: Why videos go viral.”

Captions for all: more options for your viewing and reading pleasure

Tuesday, February 28, 2012

announced caption supportuploaded more than 1.6 million videos with captionsenabled automatic captions for 135 million videossince July 2011For YouTube viewersMore languages:JapaneseMoviesShowsSearch for videos with captions:Caption settings:Broadcast caption support:demo from CPCthose available from The Walt Disney StudiosFor YouTube creatorsMore supported formats:MPEG-2 caption import:Public.Resource.OrgMany of the DVDs and VHS tapes lying around in our vaults and attics--particularly those that were produced by governments and others that care about accessibility of their videos--already have Closed Captions embedded in them. Pulling that information out automatically and making it visible on YouTube means that these videos will continue to be accessible to new generations of viewers.published rulesKen Harrenstien, software engineer, recently rented “Cars 2” and was ecstatic to see its awesome captions.

This week's top news on YouTube: Journalists killed in Homs, soldiers killed in Afghanistan riots, Buenos Aires train crash

Friday, February 24, 2012

Everyday on the CitizenTube channel (and @CitizenTube on Twitter), along with our curation partners @storyful, we look at how the top news stories are covered on YouTube. Each week we post a weekly recap of the top news stories of the week, as seen through the lens of both citizen-reported footage and professional news coverage.

We were shocked at the deaths of legendary war correspondent Marie Colvin and award-winning photographer Remi Ochlik, as well as citizen journalist Rami al-Sayed, who were killed while working to document what was happening inside Syria.
We heard pleas for help from two injured journalists, Edith Bouvier of Le Figaro and Paul Conroy of the Sunday Times, who are still trapped in Homs.
We witnessed riots in Afghanistan that left two US soldiers dead, sparked by the burning of religious texts by NATO troops.
We followed the GOP candidates engage in what could be their last debate on the US campaign trail, while Mitt Romney continued to be dogged by controversy.
We saw carnage in Buenos Aires as a train slammed into the platform at Once Station, killing dozens and injuring hundreds.
We watched the frozen River Danube, which caused trade along the river to be disrupted, begin to thaw, causing problems of its own.
We observed mixed emotions as Yemenis turned out to vote in their presidential elections, even though there was only one name on the ballot card; vice president Abdurabu Mansur Hadi.
We viewed the skiing world mourn the loss of three of its members, who were killed in a Washington State avalanche.
And finally, we celebrated Carnival in style with Brazil, as cities like Rio de Janeiro were packed with music and revellers.

Will Houghteling, YouTube Marketing, recently watched 'Us Placers'.

Get More Into: Australia’s Laneway Festival

Friday, February 24, 2012

Since we missed Music Tuesday this week, we wanted to take you back to Australia for another dose of the local music scene. Enjoy!big-time dream-popbig-haired rock & rollpumped up kicksrockabilly licksmodern-day lullabiesBig Day OutSt. Jerome’s Laneway Festival

The Horrors get into psychadelic pop and out-of-this world sounds of Connan Mockasin

Multi-instrumentalist, arranger, producer and vocalist Jonti talks big beats and big sounds of Flying Lotus

Hear what outstanding female vocalist have inspired The Drums to come together as a band

Recorded in their same hometown, Twin Shadows’ At My Heels brings laughs & tears to electronic pop duo Chairlift

M83, known the world over for reverb effects and loud instrumentals, has his first encounter with the electronic music of Jean Michel Jarre

right here on YouTubeErnesto Soriano III, YouTube Australia, recently watched “Toro y Moi ‘Still Sound’.”

Four new Indian languages on YouTube: Gujarati, Kannada, Malayalam and Telugu

Thursday, February 23, 2012

YouTubeGujarati, Kannada, Malayalam and TeluguGayatrivantilluShemaroo KannadaAnand AudioguideMetro Matinee VideosHungama MalayalamKannadaGujaratiTheTimesKerala

Gujarati

Kannada

Malayalam

Telugu

Aditi Rajwanshi, YouTube India partner manager, recently watched "Chutney for Idli, Dosa, Upma, Vada etc."

Game on: YouTube Creator Playbook Version 2 now available

Thursday, February 23, 2012

released the YouTube Creator Playbooknew channel featureshomepageYouTube Creator PlaybookNew channel & homepage sectionGo globalUpdates to annotations, playlists, publishing and moreGlossaryYouTube Creator PlaybookYouTube.com/youtubeRyan Nugent, audience development strategist, recently watched “Rodrigo y Gabriela and C.U.B.A. - Area 52 Album Trailer.”

From snowflakes to surfactants: meet the YouTube Space Lab regional winners

Wednesday, February 22, 2012

YouTube Space Labmeet them all14 - 16 year old regional winning teams

Asia Pacific region: Is space too cold for life to exist? by Patrick Zeng & Derek Chan from New Zealand

Europe, Middle East and Africa region: Could weightless liquids be the key to better gadgets? by Laura Calvo & María Vilas from Spain

The Americas region: Could alien superbugs cure disease on Earth? by Dorothy Chen & Sara Ma from U.S.A.

17 - 18 year old regional winning teams:

Asia Pacific region: Could liquid magnets take us deeper into space? by Sachin Kukke from India

Europe, Middle East and Africa region: Can you teach an old spider new tricks? by Amr Mohamed from Egypt

The Americas region: Could a snowflake unlock the mysteries of the universe? by Emerald Bresnahan from U.S.A

ZERO-G flightSpace Lab invited50 million views worldwide subscribe to the channel Zahaan Bharmal, YouTube Space Lab lead, recently watched the “ESA Education (English)” playlist.

Christchurch Earthquake — One Year Later: live streaming the memorial service on YouTube

Tuesday, February 21, 2012

Cross posted from the Google New Zealand Blog.New Zealand HeraldNZ Herald’s YouTube channelrocked by a magnitude 6.3 earthquakeraw coverage of the immediate aftermathfriendly people, abundant gardens, and historic stone buildingsmountainsbeachesHobbitsRichard North, a YouTuber from Christchurch, recently watched "John Key on Christchurch anniversary."

And the YouTube Ad Blitz winners are...

Friday, February 17, 2012

YouTube Ad Blitzyou voted M&M’S “Just My Shell” commercial as your favorite adChrysler Group “Halftime in America”Bud Light “Rescue Dog”Chevy Silverado “2012”Doritos “Man's Best Friend”Give me the stats!

The most popular ads drove the majority of views - 65 percent of video views came from the top ten commercials.

Google searches related to [Super Bowl commercials] peaked on Monday, but continued through the rest of the week.

More than 32 percent  of all mobile votes occurred on Tablet devices, our first year running Ad Blitz on a tablet-optimized channel.

YouTube homepageMike Yapp, director, YouTube Creative Content, recently watched “The Jeremy Lin Show at MSG!”

Whitney Houston tributes, Athens burns, Syria protests continue - News of the Week

Friday, February 17, 2012

CitizenTube@CitizenTube@storyful

We paid tribute to the late Whitney Houston by compiling some of her all time classic performances.

We observed Syrian towns such as Daraa, Homs and Hama receive heavy bombardment as fighting between military forces and rebels continued.

We were saddened to hear of the death of New York Times Foreign Correspondent Anthony Shadid, who died this week while working in Syria.

We saw parts of Athens burn as protests over austerity measures in Greece turned violent.

We followed Mitt Romney as he got his campaign back on track by winning both the CPAC straw poll and the Maine caucuses.

We witnessed anger in Israel as two of the country's envoys in India and Turkey were attacked with bombs.

We viewed mourning in Honduras after a large fire claimed the lives of hundreds of inmates in a prison there.

We saw North Korea hold extravagant celebrations to celebrate the 70th birthday of their late leader Kim Jong-il.

We watched Bahrain police use tear gas to disperse large crowds marching towards a historic landmark.

We monitored the progress of Madagascar-bound Cyclone Giovanni with the help of a schoolboy reporter named John.

Finally, we gave into 'Linsanity' as NBA star Jeremy Lin's popularity exploded worldwide after he hit a last-second 3-pointer to win a game for the New York Knicks.

Come back next week to see the news unfold on YouTube.

Olivia Ma, YouTube News and Politics, recently watched "Kobe Bryant, meet Jeremy Lin -- Rough Cuts".

A ‘Next’ step for YouTube nonprofits

Friday, February 17, 2012

YouTube NextUpannounced YouTube Next Chef and YouTube Next TrainercookingfitnessYouTube Next Causewe’ve seen amazing things happendue onFebruary 27, 2012 at 11:59PM PTannounced on March 5full eligibility requirementshttp://goo.gl/ODbI6youtube.com/nonprofitsHunter Walk, director of product management, recently watched “Using YouTube with a Purpose - Helping Kids in Bangladesh.”

Get More Into: Big Day Out and the Australian music scene

Friday, February 17, 2012

Shaun White, anyone?what YouTube videos get them pumped uplive streamed sustainable arts & music festivalBig Day OutThe Vaccineswhat live gigsThe Living Endtheir favorite 80s anthemsFoster The Peoplewatch what mischievious musiciansErnesto Soriano III, YouTube Australia, recently watched “The Vaccines: Wetsuit instagram video.”

YouTube Release Notes: More ways to communicate

Thursday, February 16, 2012

addingwatchingYouTubeRelease NotesGoogle+ profile on YouTube channel

Post videos, playlists to your own feedChannel Feed

Homepage and Channel FeedsBefore: After:

AnnotationsAnnotations Editor

The YouTube Team recently watched, “KevJumba vs. NY Yankee Nick Swisher Ping Pong FaceOFF.”

More sports channels kick off on YouTube

Wednesday, February 15, 2012

launch of four new action sports channels

Bleacher Report: From Linsanity to Tebowing, Bleacher Report has your sports fix covered. Bleacher Report's channel showcases the fun and entertaining side of sports with their flagship daily show BR5, provides a full throttle fill of football with NFL Draft 365 and their college football recruiting show Full Ride. The documentary series Why We Watch uncovers the great stories that dot the sports landscape. With in-depth opinion and analysis, top athlete and celeb appearances and much more, Bleacher Report will get you a front row seat for the latest in sports.

KickTV: Kick is where soccer fanatics -- football for all you global diehards -- can get their regular dose of “the beautiful game”. Every day, Kick’s roster of international stars and pundits debate the hot-button topics on The Mixer. On The Whip, Kick’s experts highlight the good, the bad, and the ugly from around YouTube’s football world. History buffs can dip into the past to catch full matches on the Kick Classics channel, while aspiring stars can learn the game in the Academy channel. From London to Los Angeles, Buenos Aires to Barcelona, Kick will be covering the world’s most popular sport with unparalleled breadth and depth.

The NOC: Bringing you the world’s most famous sports stars like you’ve never seen them before, the NOC is a 24-hour channel devoted to athlete lifestyle and comedy. Original shows include Say What, a funny take on what athletes say in social media. The Ice Bucket offers an inside look at how athletes unwind off the field. And FaceOff features athletes competing against celebrities and YouTube stars. Stay tuned for new comedy sketches every month.

Ty Barnes, strategic partner development manager, recently watched “Lin for the Win...Jeremy Lin hits game winner in Toronto!”

Music Tuesday: Live music, original music channels and more

Tuesday, February 14, 2012

We’ve quite the week of music ahead of us on YouTube, including two live performances and a new selection of channels bringing you closer to the music you love.

Jason Mraz and Sleigh Bells live
It’s February 14 and Jason Mraz wants to be your Valentine. He’ll be dropping into YouTube’s New York HQ to perform a selection of his favorite love songs as part of the YouTube Presents series. Tune in at 1:30pm PT.

And there’s more! Brooklyn-based noise pop duo Sleigh Bells have been wowing audiences with their debut album Treats and live performances. We’ll be giving you a front row seat at their show this Friday night at Terminal 5 in NYC. Catch them on the new Bowery Presents YouTube Channel at 7:30pm PT. And speaking of the Bowery Presents channel...

Noisey, Pitchfork and Bowery come to YouTube
In October, we told you even more great folks were coming to YouTube, and we’ve already seen new channels from areas like action sports, education and autos. Over the next months we’ll be introducing you to the new kids on the YouTube music block and highlighting our favorite shows. To get you started, check-out three new channels entering the world this week, bringing you exclusive performances, behind-the-scenes interviews, news and entertainment.

Vice’s Noisey YouTube Channel lets music fans watch live music, follow the bands they love, and discover the artists who are on the rise — all with that unmistakable Vice feeling. We’re already digging the acerbic reviews from Record Store Dude.

.
Since 2008, Pitchfork.tv, has produced award-winning video, documenting independent music as it happened. Beginning February 17, they bring a host of new shows exclusively on their YouTube channel, including Pitchfork Weekly, +1 and Sixty Seconds Left, featuring 1-minute snapshots of artists doing crazy things.

Along with live broadcasts from Bowery’s iconic venues, the new Bowery Presents YouTube Channel will be be a hub for music films and intimate acoustic performances from the industry's leading and emerging artists.

If you like any of these channels, subscribe so you can get all their new videos and updates on your homepage, and see even more tunes on the YouTube music page.

Tim Partridge, music marketing manager, recently watched “Whitney Houston - I Wanna Dance WIth Somebody.”

Brazil’s Carnival goes social with Google

Monday, February 13, 2012

CarnavalSalvadorGoogle+YouTubeOrkutFrom February 16 to 21

Watch the festivities wherever you are in the world on the Carnival YouTube Channel. Starting Thursday, February 16, you’ll have access to everything from a live transmission of the streetfest to videos of bands who have traveled to Salvador to host the party. You’ll even be able to chat with other YouTube users who are watching the party with you from around the world through a map we’ve integrated just for the occasion.

Chat with bands and watch live interviews on Google+. Chat with some of the Brazilian bands who have joined the festivities in real time by sending questions via Google+ and Orkut. You’ll also be able to watch celebrity interviews running live throughout the week on the AoVivo (Live) Google+ Page and transmitted simultaneously on YouTube and Orkut.

+AoVivoCarnival YouTube ChannelFlavia Simon, head of consumer marketing, Brazil, recently watched "President Obama sings Al Green: Let's Stay Together in 2012."

Woo your Valentine with help from YouTube

Monday, February 13, 2012

oldest known ValentineYouTubeYouTube SlamValentine's Day SlamJessica Mason, communications associate, recently watched “How to cook a lobster for Valentine's Day!”

Content rules the social media roost

Saturday, February 11, 2012

Today we welcome Paul Kontonis of the International Academy of Web Television and Digitas to get us ready for Social Media Week, with a look at video on the web.

BigScreen LittleScreen: Web Video Content Screenings and Discussion

Social TV: Opportunities for Broadcasters & Advertisers

My Social TV app thinks I'm my dad: Privacy Issues in the Age of Convergence

The Mobile-Social Living Room: How Emerging Media Is Reviving the Live TV Experience

Making Video Rock

AktionX: We Produce our own music- Video with dogs of shame!

How to get more views for your YouTube Videos

Guest to the YouTube Blog Paul Kontonis, International Academy of Web Television Chairman of the Board of Directors, and VP/Group Director at Digitas, recently watched “Working with Brands and Content Creators - 2012 IAWTV Awards Panel.”

Introducing our February “On The Rise” Nominees

Friday, February 10, 2012

On The RisehomepageFacebookTwitterThePortraitArtCaliforniaTravelTipsmarydoodlesEpic Rap Battles of Historyyoyomax12wwwboyinabandcombandEricTheCarGuyOn The Rise channelDevon Storbeck and Christine Wang, YouTube Partner Support, recently watched “9 Year Old Jonny Mizzone - How Mountain Girls Can Love - Sleepy Man Banjo Boys.”

Syria unrest, Denver snowstorm, earthquake in the Philippines

Friday, February 10, 2012

CitizenTube channel@CitizenTube@storyful

We watched the situation in Syria deteriorate into almost relentless violence as military forces laid siege to neighborhoods in Homs.

We witnessed unrest in the Maldives as President Mohamed Nasheed resigned, handing over power to vice president Mohammed Waheed Hassan Manik.

We monitored the harsh weather in the United States, as cities like Denver suffered record snowfall.

We saw the New York Giants win their fourth Super Bowl, and the resulting celebrations in New York City.

We followed the GOP candidates continue their toil on the US campaign trail as Rick Santorum pulled off the hat-trick of Colorado, Minnesota and Missouri.

We were saddened as scores were killed or injured after a powerful earthquake rocked the Philippines.

We viewed pro & anti-Putin protesters brave the cold in Moscow to voice their opinion of Russia's polemical Prime Minister.

We observed public anger in Greece despite officials announcing that coalition partners had reached a bailout deal.

Come back next week to see the news unfold on YouTube.
Posted by Olivia Ma, YouTube News and Politics Manager, recently watched "War Torn: An Iraq Veteran's Story."

Tighten your laces as we head to the “Fastest Track in the World”

Friday, February 10, 2012

The Millrose Gamesindoor track & field eventYouTubeMillrose GamesLaShawn MerrittSanya Richards-RossNatasha HastingsMary WinebergYouTube SportsJulie Kikla, YouTube Sports, recently watched “Worlds fastest man meets his match.”

Your front row seat to Mercedes Benz Fashion Week in NYC

Thursday, February 9, 2012

YouTube Live From the Runwaywww.youtube.com/liverunwayJamie Reichstein, lifestyle program manager, recently watched “Sporty Look for Spring 2012: Trend Report.”

Lightsabers Out: May the Force Be With Us!

Thursday, February 9, 2012

Today we’d like to welcome Chris Hardwick, actor, comedian, writer, and general nerd enthusiast, to the YouTube Blog to announce a truly “out of this world” event. Keep an eye out for Chris on The Nerdist Channel coming to a YouTube near you! ‘TubeSan Diego Comic-ConMachinimaCOURSE OF THE FORCESanta Monica pierMake-A-Wish FoundationIt actually benefits a wonderful charity.why not run at it screaming??courseoftheforce.comYouTube.com/nerdistThe Nerdist ChannelGuest YouTube blogger Chris Hardwick hosts The Nerdist Podcast, AMC’s Talking Dead, and recently watched “COURSE OF THE FORCE - An Epic Journey”. He also enjoys synth-driven rock music and Salt & Vinegar chips.

Official Blog

Meet marydoodles, our February YouTube Partner On The Rise

TED’s 10 Ads Worth Spreading winners announced today

Michael Fassbender and Your Film Festival

Captions for all: more options for your viewing and reading pleasure

This week's top news on YouTube: Journalists killed in Homs, soldiers killed in Afghanistan riots, Buenos Aires train crash

Get More Into: Australia’s Laneway Festival

Four new Indian languages on YouTube: Gujarati, Kannada, Malayalam and Telugu

Game on: YouTube Creator Playbook Version 2 now available

From snowflakes to surfactants: meet the YouTube Space Lab regional winners

Christchurch Earthquake — One Year Later: live streaming the memorial service on YouTube

And the YouTube Ad Blitz winners are...

Whitney Houston tributes, Athens burns, Syria protests continue - News of the Week

A ‘Next’ step for YouTube nonprofits

Get More Into: Big Day Out and the Australian music scene

YouTube Release Notes: More ways to communicate

More sports channels kick off on YouTube

Music Tuesday: Live music, original music channels and more

Brazil’s Carnival goes social with Google

Woo your Valentine with help from YouTube

Content rules the social media roost

Introducing our February “On The Rise” Nominees

Syria unrest, Denver snowstorm, earthquake in the Philippines

Tighten your laces as we head to the “Fastest Track in the World”

Your front row seat to Mercedes Benz Fashion Week in NYC

Lightsabers Out: May the Force Be With Us!

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