Official Blog
Announcing the viral video trends for 2014
Tuesday, April 1, 2014
Loyal viewers,
The wait ends today. After months of development, we’re excited to reveal our slate of upcoming viral video trends for 2014.
Since 2005, YouTube's staff has worked tirelessly behind the scenes, meticulously crafting the viral videos and Internet memes you've come to know and love. From mainstream hits like
Gangnam Style
and
Harlem Shake
to your obscure web forum favorites, our staff of writers, producers and directors has shaped the pop culture moments that matter in our digital lives.
This year's memes will be bigger, bolder and more popular than ever. We promise. Watch our video for more details:
We know you can't wait to be a part of these new trends, so take a look at these behind-the-scenes clips to learn how to immediately create and upload your own:
And this year, we've got a
big, special announcement
. For the first time, we’re looking to you, the YouTube community, to submit your own viral trend ideas. Share your ideas using #newtrends on Twitter, Google+, or in the comments and our Meme Development experts will choose their favorites and make them official YouTube trends, complete with demo videos on
youtube.com/youtube
. Find more details
here
.
Look forward to our best year yet!
Kramer Kinz, Junior Vice-President, Video Meme Development, recently watched
"Teens Migrating From Facebook to Slow-Motion Deer Video."
Haters and Celebrators Unite: This Valentine’s Day, There’s Something for Everybody on YouTube
Thursday, February 14, 2013
Every year on February 14, we see endless pairings of pink and red, while our reactions remain pretty black and white. This polarizing holiday tends to inspire only one of two passionate responses: Valentine’s Day stinks--or it rocks. Depending on whom you ask, it’s a special day to shower your loved one with sweet nothings and gifts galore, or a saccharine minefield of prix fixe menus and overpriced chocolates.
Whether you’re toasting St. Valentine with champagne and long-stemmed roses, or fighting off nausea at the sight of every teddy bear and heart-shaped cupcake, YouTube is the place to be. This is all rather apropos given YouTube’s roots. A little known fact:
we registered our domain on Valentine's Day
.
This year, we canoodled with some of our partners and our
Trends Manager Kevin Allocca
to find the right videos for romantics and eye-rollers alike.
True romantics will swoon over the
most-viewed proposals of all time
while singing along to our
top cheesy love songs
.
All the single ladies (and gentlemen) may want to sharpen their A-game by studying our
worst pickup lines list
and the
science of love lessons
, which teach the essentials, such as
how to stay out of the "friend zone."
And for those who spend today counting the hours ‘til the 15th can play
our break-up ballads
at full blast and bask in some schadenfreude while taking in
marriage proposal fails
. On second thought, if you’re pondering the merits of popping The Question today, you might want to check that out, too (don’t say we didn’t warn you).
Enjoy hating or celebrating today and check out all of our Valentine’s Day playlists at
http://www.youtube.com/youtube
.
Chelsea Maughan, Communications Manager, recently watched
"I Swear (Official Music Video) - All 4 One."
This week's Trends: lights, wind, guitars
Friday, January 27, 2012
Each weekday, we at
YouTube Trends
take a look at the most interesting videos and cultural phenomena on YouTube as they develop. We want take a moment to highlight some of what we've come across this week:
We took in some
dazzling videos
of the Northern Lights captured on camera.
We collected video from Egypt's
one-year anniversary
of its revolution.
We examined how a certain very popular trend of 2012 has
gone local
.
We checked in on the ever-growing
popularity of dubstep
.
We were
blown away
by crazy footage of a California wind storm.
And we met an 8-year-old girl who might just be one of the best elementary school metal guitarist that we've seen:
Check back every day for the latest about what's trending on YouTube at:
www.YouTube.com/Trends
Kevin Allocca, YouTube Trends Manager, recently watched "
Ignition
."
This week's Trends: wind, tears, and sailors
Friday, December 9, 2011
Each weekday, we at
YouTube Trends
take a look at the most interesting videos and cultural phenomena on YouTube as they develop. We want take a moment to highlight some of what we've come across this week:
We looked at how a
recent ad
from candidate Rick Perry has stirred up lots of interest and parodies.
We saw on-the-scene footage from some
wild windstorms
in Scotland.
We tracked
rising searches
around tent monsters in "Occupy Australia."
We reflected on how children football fans deal with defeat:
very very poorly
.
We collected popular
college videos
from across the United States.
We measured how Justin Bieber's finding a
sizeable audience
for his holiday videos.
And even Mariah Carey
herself
declared this "the best thing I've ever seen":
Check back every day for the latest about what's trending on YouTube at:
www.YouTube.com/Trends
Kevin Allocca, YouTube Trends Manager, recently watched "
Why Men and Women Cant be friends
."
This week's Trends: billions, spots, jelly beans
Friday, November 4, 2011
Each weekday, we at
YouTube Trends
take a look at the most interesting videos and cultural phenomena on YouTube as they develop. We want take a moment to highlight some of what we've come across this week:
We noted that Justin Bieber's single "Mistletoe" helped push the star over
2 billion views
.
We saw more
intense confrontations
at "Occupy" protests.
We collected 10 of the most-viewed performances of
"Thriller"
on Halloween.
We tracked the
most popular song parody
in Wisconsin.
We asked
Yukigassen the New Botaoshi
?
We viewed spreading
"lockout" spots
from Nike.
We highlighted the search bump around the
new GTA
.
And this was certainly the most elaborately crafted music video to captured our attention this week:
Check back every day for the latest about what's trending on YouTube at:
www.YouTube.com/Trends
Kevin Allocca, YouTube Trends Manager, recently watched "
Jian Sword Dancing
."
This week's Trends: commercials, conflicts, light shows
Friday, October 28, 2011
Each weekday, we at
YouTube Trends
take a look at the most interesting videos and cultural phenomena on YouTube as they develop. We want take a moment to highlight some of what we've come across this week:
We studied how
local TV commercials
have become a new (comedy) art form.
We saw
tense and dramatic scenes
from the "Occupy" protest in Oakland.
We reflected on the video trend of
children using tablet devices
.
We saw
flood videos
coming in from around the world.
We looked at how GOP candidate Herman Cain had the trending
campaign video of the week
.
We admired
dazzling footage of the Northern Lights
as scene from a number of places across the globe.
We collected videos from the
earthquake in Turkey
.
And this seemed to be the most shared Halloween video of the week:
Check back every day for the latest about what's trending on YouTube at:
www.YouTube.com/Trends
Kevin Allocca, YouTube Trends Manager, recently watched "
Japanese Monkey Potato Feeding Frenzy
."
This week's Trends: breaking news, music videos, and corn
Friday, October 21, 2011
Each weekday, we at
YouTube Trends
take a look at the most interesting videos and cultural phenomena on YouTube as they develop. We want take a moment to highlight some of what we've come across this week:
We discovered a
viral video
trending amongst the 55+ crowd.
We saw a
stadium stunt
that spread from Iowa in popularity.
We looked at some of the
trends
around the big Col. Gadhafi news out of Libya.
We studied how
two major music videos
were gaining popularity around the planet.
We checked out a
viral political spot
from North Africa.
We tracked last weekend's
"Occupy" protest footage
from different parts of the U.S. and the world.
And we experienced what it would be like to kayak with blue whales:
Check back every day for the latest about what's trending on YouTube at:
www.YouTube.com/Trends
Kevin Allocca, YouTube Trends Manager, recently watched "
Bobby Brown - Every Little Step
."
This week's Trends: Wall Street, Nicki Minaj, antelope
Friday, October 14, 2011
Each weekday, we at
YouTube Trends
take a look at the most interesting videos and cultural phenomena on YouTube as they develop. We want take a moment to highlight some of what we've come across this week:
We tracked trending videos from Occupy Wall Street in
Boston
as well as
NYC and San Francisco
. We also saw how some
celebrities had made appearances
in protest videos.
We wondered if YouTube was making it harder to stage an
impressive proposal
.
We enjoyed one little Nicki Minaj fans
very exciting week
.
We studied the recent spike in
iPhone video searches
.
We looked at how
man and nature collided
in a series of dramatic videos from South Africa.
And, speaking of South Africa, this close encounter between a mountain biker and an antelope in that country was our trending video of the week:
Check back every day for the latest about what's trending on YouTube at:
www.YouTube.com/Trends
Kevin Allocca, YouTube Trends Manager, recently watched "
Wilson vs. Wilson
."
This week's Trends: hits, protests, and Steve Jobs
Friday, October 7, 2011
Each weekday, we at
YouTube Trends
take a look at the most interesting videos and cultural phenomena on YouTube as they develop. We want take a moment to highlight some of what we've come across this week:
We learned how one deaf woman created the
viral hit
of the weekend.
We finished our series on
three types of one-man-bands
people love on YouTube.
We tracked protests in
Iceland, Greece and New York City
.
We studied singer
Adele's popularity
in 2011.
We collected some
attention-grabbing videos
from around the world.
And we watched how
Steve Jobs fans reflected
on his passing and how his technology affected their lives. Watch some in the playlist below:
Check back every day for the latest about what's trending on YouTube at:
www.YouTube.com/Trends
Kevin Allocca, YouTube Trends Manager, recently watched "
Brad Pitt!
."
This week's Trends: space, holidays, and pranks
Friday, September 30, 2011
Each weekday, we at
YouTube Trends
take a look at the most interesting videos and cultural phenomena on YouTube as they develop. We want take a moment to highlight some of what we've come across this week:
We studied a trend of popular
composite videos
created from photos taken in space.
We collected some of the popular Rosh Hashanah
music video parodies
being watched during the Jewish New Year.
We looked at how U.S. "X Factor" contestant Chris Rene
jumped to popularity
.
CBS News' The Feed examined the rising phenomenon of globally-popular
Russian cat videos
.
We tracked footage being posted from the "
Occupy Wall Street
" protests in NYC.
And this Carlsberg prank from Belgium became a global hit:
Check back every day for the latest about what's trending on YouTube at:
www.YouTube.com/Trends
Kevin Allocca, YouTube Trends Manager, recently watched "
29 years old and hearing myself for the 1st time!
."
This week's Trends: anniversaries, webcams, and the future
Friday, September 16, 2011
Each weekday, we at
YouTube Trends
take a look at the most interesting videos and cultural phenomena on YouTube as they develop. We want take a moment to highlight some of what we've come across this week:
We looked at how the anniversary of 9/11 became a
dominant topic
on YouTube.
We studied the unexpected
pop-culture resurgence
of
Back to the Future 2
.
We tracked the popularity of
iPhone concept videos
.
We saw some interesting
public displays
from around the world.
We collected dramatic footage from a
chemical fire in Canberra
.
And these two seniors trying to work their webcam became the major
viral hit of the week
:
Check back every day for the latest about what's trending on YouTube at:
www.YouTube.com/Trends
Kevin Allocca, YouTube Trends Manager, recently watched "
You're not gonna be the great breakdancer you think you are
."
This week's Trends: fire, flash and dubstep
Friday, September 9, 2011
Each weekday, we at
YouTube Trends
take a look at the most interesting videos and cultural phenomena on YouTube as they develop. We want take a moment to highlight some of what we've come across this week:
We studied how interest in dubstep music has
risen across 2011
.
We uncovered
on-the-scene footage
from Russia's tragic KHL plane crash.
We revealed
part 2
of our exploration of the three kinds of one-man-bands.
We collected
bystander footage
of the wildfire in Texas.
And we learned of the "
flash haka
" and looked at the creativity behind
10 unique flash mobs
from outside the United States.
Check back every day for the latest about what's trending on YouTube at:
www.YouTube.com/Trends
Kevin Allocca, YouTube Trends Manager, recently watched "
Back for the Future
."
This week's Trends: earthquakes, hurricanes, and portals
Friday, August 26, 2011
Each weekday, we at
YouTube Trends
take a look at the most interesting videos and cultural phenomena on YouTube as they develop. We want take a moment to highlight some of what we've come across this week:
We highlighted lots of
videos and reactions
from the East Coast earthquake as well as some instances of the quake
caught-on-camera
.
We saw how people were
documenting preparations
for Hurricane Irene.
We catalogued 10 of the most-viewed
Minecraft song parodies
.
We spotted some
wild human pyramids
in India.
We tracked some rising searches this week, which included
Aaliyah
and some airshow tragedies.
We shared video from a
flash mob arrest
.
We received
video from Libya
as rebels arrived in Tripoli.
We studied how Ken Block's
new hit video
was taking off.
We discovered how some fans/filmakers brought the game
Portal
into real life
.
And ImprovEverywhere created another hit by asking people to "Say Something Nice."
Check back every day for the latest about what's trending on YouTube at:
www.YouTube.com/Trends
Kevin Allocca, YouTube Trends Manager, recently watched "
El Delorean de Volver al Futuro en Cabildo y Juramento
."
This week's Trends: extreme sports, waterspouts, rare snow
Friday, August 19, 2011
Each weekday, we at
YouTube Trends
take a look at the most interesting videos and cultural phenomena on YouTube as they develop. We want take a moment to highlight some of what we've come across this week:
We watched New Zealanders enjoyed their
"once-in-a-lifetime" snow storm
.
We dug into one of the more
unique ways
that people use YouTube to learn.
We posted the
first in our series
exploring different types of YouTube "one-man-bands."
We saw some
on-the-beach footage
from a waterspout in North Carolina.
We learned that we've been
peeling bananas wrong
all these years.
We enjoyed how one hostel employee's
low-budget commercial
went viral.
We viewed some very
talented dogs
.
And very popular driver Ken Block released an epic new stunt video with DC Shoes that quickly drew millions of views:
Check back every day for the latest about what's trending on YouTube at:
www.YouTube.com/Trends
Kevin Allocca, YouTube Trends Manager, recently watched "
Teenage Mutant Ninja Turtles Blu-ray Rant
."
This week's Trends: riots, runners, and tiny houses
Friday, August 12, 2011
Each weekday, we at
YouTube Trends
take a look at the most interesting videos and cultural phenomena on YouTube as they develop. We want take a moment to highlight some of what we've come across this week:
We looked back at the most popular
Spike Jonze music videos
.
We explained what that
'QWOP' thing
is all about.
We saw how Disney's theme park marketing has
taken advantage of
popular YouTube fads.
We examined our recent fascination with
tiny-home ownership
.
We enjoyed a collection of human feats, as
collected by What's Trending
.
We saw some
unfortunate drivers
from around the world.
And we tracked the riots in London as they
began
and
spread
, and later found that "riot" searches hit an
all-time high
this summer. A number of specific videos, like this one of a man confronting looters, drew significant interest in the UK and abroad:
Check back every day for the latest about what's trending on YouTube at:
www.YouTube.com/Trends
Kevin Allocca, YouTube Trends Manager, recently watched "
Jay-Z & Kanye West - Otis
."
This week's Trends: singers, whales, and animations
Friday, August 5, 2011
Each weekday, we at
YouTube Trends
take a look at the most interesting videos and cultural phenomena on YouTube as they develop. We want take a moment to highlight some of what we've come across this week:
We studied the success of the
Old Spice Guy vs. Fabio
standoff.
We watched an
unexpected singing talent
sprout up in the Philippines.
We saw dramatic footage from an
outbreak of violence
in Syria.
We tracked the popularity of
Rebecca Black's "Friday" follow-up
.
We enjoyed some cool
people-powered animations
.
We looked at intense video from a
tornado in Russia
.
We found a
big ad
in Brazil and an
unsettling cloud
in Canada.
We laughed as a beluga mariachi fan added itself to the list of
recently popular aquatic mammals
.
And the world was introduced to the 2nd Avenue Sinatra:
Check back every day for the latest about what's trending on YouTube at:
www.YouTube.com/Trends
Kevin Allocca, YouTube Trends Manager, recently watched "
Saved By the Bell Interactive Game
."
This Week’s Trends: Rebecca/Rebekah, movie trailers, and the Marine Corps ball
Friday, July 22, 2011
Each weekday, we at
YouTube Trends
take a look at the most interesting videos and cultural phenomena on YouTube as they develop. We want take a moment to highlight some of what we've come across this week:
We savoured both
Rebecca Black
’s new video and the
Rebekah Brooks
’ “Friday” parody
We highlighted hits from
four corners
of the globe
We searched for eyewitness footage from the
dramatic stage collapse incident
during the Cheap Trick Show in Ottawa
We watched the “
Dark Knight Rises
” trailer, along with other summer blockbuster teasers
We saw the latest round of
celebrity date video invitations
to the Marine Corps ball
Here, PFC Hart asks Miley Cyrus to be his guest for the ball:
Olivia Ma, YouTube News Manager, recently watched "
Wendy Deng Murdoch Smacks Pie-Throwing Protester
."
Check back every day for the latest about what's trending on YouTube at: www.YouTube.com/Trends
This week's Trends: contraptions, rainbows, and Harry P
Friday, July 15, 2011
Each weekday, we at
YouTube Trends
take a look at the most interesting videos and cultural phenomena on YouTube as they develop. We want take a moment to highlight some of what we've come across this week:
We reviewed the most-watched
Harry Potter fan-videos
of all time.
We uncovered the most-viewed
Rube Goldberg machines
on YouTube.
We saw some cool and funny
moments and ads
from around the world.
We asked if Grand Rapids, Michigan is becoming the
U.S. capital for lip-dubs
.
We grew concerned about some pets that were now
plotting and executing daring escapes
.
We celebrated the one-year anniversary of a famous
Double Rainbow going viral
.
We highlighted the latest footage from demonstrations in
Malaysia
and
Syria
.
And we saw LOTS of new Harry Potter parodies and music videos popping up. Here's one of the popular ones:
Check back every day for the latest about what's trending on YouTube at:
www.YouTube.com/Trends
Kevin Allocca, YouTube Trends Manager, recently watched "
Clark Retirement Community LipDub
" for like, the 20th time.
This week's Trends: fireworks, verdicts, and lots of sand
Friday, July 8, 2011
Each weekday, we at
YouTube Trends
take a look at the most interesting videos and cultural phenomena on YouTube as they develop. We want take a moment to highlight some of what we've come across this week:
We celebrated the 4th of July with
lots of fireworks
.
We tracked how searches have spiked for
Selena Gomez
.
We followed
the reaction
to the Casey Anthony verdict.
We discovered how the
Game of Thrones
theme has been covered by lots of
talented musicians
in lots of different styles.
We learned of one
very inspirational
backflip.
We saw a lot of interest in an
unfortunate incident
at a Texas Rangers' game.
We collected
wild footage
from a dramatic dust storm in Arizona.
And we came across one very cool way to paint a pool:
Check back every day for the latest about what's trending on YouTube at:
www.YouTube.com/Trends
Kevin Allocca, YouTube Trends Manager, recently watched "
Can't Hug Every Cat
."
This week's Trends: cool covers, summer tunes, and little metal fans
Friday, July 1, 2011
Each weekday, we at
YouTube Trends
take a look at the most interesting videos and cultural phenomena on YouTube as they develop. We want take a moment to highlight some of what we've come across this week:
We looked at the latest trend in
cool covers
: Katy Perry's "Last Friday Night."
We saw dramatic footage of the
fire in New Mexico
and
protests in Athens
.
We discovered the
songs people were listening to
around the globe.
We tracked the top
trending music videos
of the week.
We studied the
most popular cat video
that did not contain any cats.
We enjoyed some of the
littlest metal heads
.
And we took in this beautiful scene from a Summer Solstice holiday in Poland:
Check back every day for the latest about what's trending on YouTube at:
www.YouTube.com/Trends
Kevin Allocca, YouTube Trends Manager, recently watched "
Major League Savings
."
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