Official Blog
A More Customized Local Experience on YouTube
Wednesday, July 30, 2008
YouTube is dedicated to presenting original content uploaded by people from around the globe. Last year, when we launched local YouTube sites around the world, we were able to more fully appreciate the diversity of talent in our global community.
Not all French speakers live in France. Japanese entertainment extends far beyond Japan. We are thrilled to unveil a truly global experience on
youtube.com
. We've enhanced the site so you can pick a language and, separately, a local lens for the content. For example, you can view today's Featured Videos for Canada while navigating the site interface in French, U.K. English, or any of the other 15 offered translations. The language and local content selection links are found in the masthead, right next to the YouTube logo.
And with YouTube localized in 19 geographies and available in 15 languages including Japanese, Portuguese, Spanish, Russian, Simplified Chinese and Traditional Chinese, there are 300 ways you can customize your international experience, making our site accessible to more people around the world -- even if you're a French-Canadian living in Italy and interested in what's popular in Korea. It
is
a small world after all.
Cheers,
The YouTube Team
YouTube and Omnisio Join Forces
Wednesday, July 30, 2008
As you probably guessed, we’re big fans of anything that lets people interact with online video and gives the YouTube community the chance to express themselves in creative ways. New features such as
Video Annotations
, which allow you to insert comments and information into the video itself, are just one example of how we're beginning to expand what you can do with your videos on the site.
It’s in this spirit that we’re thrilled to announce Google’s purchase of
Omnisio
, a small California-based startup that’s focused on making online video more useful and collaborative. The Omnisio team has tremendous technical expertise when it comes to advanced video tools and having this kind of talent at YouTube should help us further explore ways to enhance your YouTube experience.
We believe we’ve only scratched the surface in terms of what’s possible with online video, so stay tuned for other tools and features that will let you do even more with your videos.
Cheers,
The YouTube Team
YouTube Partner Program Expands to Brazil and Spain
Wednesday, July 30, 2008
From capoeira tutorials to flamenco dancing lessons, YouTube is home to many original, creative Spanish and Brazilian videos. It's important to us that we recognize the most popular and prolific international creators on YouTube, which is why today we're once again expanding the reach of the
YouTube Partner Program
, this time to Spain and Brazil.
With the addition of Spain and Brazil, we bring the tally of countries in the Partner Program to ten. By expanding this program internationally, we hope to showcase the immense talent and diversity of our global community, and compensate creators for the essential role they play on our site.
So if you have a significant following on YouTube -- like two of our newest Spanish partners,
wapeta
and
cronopio1979
-- and you'd like to make some more dinero (ou dinheiro),
apply now
.
The YouTube Team
YouTube Makes the World a Smaller Place
Wednesday, July 30, 2008
SAN BRUNO, CA--(July 30, 2008) - YouTube,™ today enables anyone to look for local videos from around the world in 15 different languages. By letting people select a geography and then choose a language, YouTube has made it even easier to enjoy local content -- even for people who don't speak the same language as the locals.
Using the new language and local content selection links found next to the YouTube logo throughout the website, any user can view today's Featured Videos for Canada, Brazil, or another listed geography while navigating the site interface in French, UK English, or any of the other offered translations.
"We're always looking for ways to improve the online video experience for our incredibly diverse global community," said Luis Garcia, YouTube International Product Manager. "I'm excited that we're now providing 300 ways to combine language with local and global content so our community members can customize their YouTube experience to reflect that diversity."
With this change, all localized YouTube destinations will be integrated into the global youtube.com site. For instance, people seeking videos on mx.youtube.com will be directed to youtube.com where they will see Mexican content in Spanish with links to search other languages and geographies.
YouTube began launching local sites just over a year ago, and has launched 19 to date including sites in the UK, Brazil, Japan, Korea, France and Germany that promote locally relevant videos. YouTube is currently available in 15 languages, including Spanish, French, Chinese, Russian and Portuguese.
About YouTube
YouTube is the world's most popular online video community allowing millions of people to discover, watch and share originally created videos. YouTube provides a forum for people to connect, inform and inspire others across the globe and acts as a distribution platform for original content creators and advertisers large and small. YouTube, LLC is based in San Bruno, Calif., and is a subsidiary of Google Inc.
Trendspotting Tuesday: Sign Language on YouTube
Monday, July 28, 2008
All kinds of people connect on YouTube every second of every day, but this week we wanted to call attention to one especially vibrant community on the site: the hearing-impaired. Online video is proving to be an effective medium for deaf vloggers, entertainers, educators, activists and the sign-language-curious to talk to and connect with each other:
The videos on the home page today represent just a sliver of what's out there in terms of content made by or for the hearing impaired. We focused mostly on American Sign Language (ASL), but we also spotted signed videos in many other languages (like
this one
of the Swedish alphabet), and we loved seeing the site used by the deaf community
to help organize a prom
,
to call out to cyclists
and
even to vent about a troublesome roommate
. In other words, this week's
Trendspotting Tuesday
may be sign-language-themed, but really it's just another day in the life of YouTube...
Best,
The YouTube Team
Nonprofit Program Hops the Pond, Launches in the U.K.
Monday, July 28, 2008
Thousands of nonprofit organizations have joined the
YouTube Nonprofit Program
since it was introduced in the United States last fall, and they've been using their channels to raise awareness about everything from
education
to
climate change
,
animal welfare
to
poverty alleviation
.
Today, we're pleased to announce the launch of the
United Kingdom Nonprofit Program
, which will provide U.K.-based nonprofit organizations who meet the acceptance criteria with benefits like increased branding and upload capacity, as well as the opportunity to be featured in the "promoted areas" of the site.
We're also extremely fortunate to have the help of five amazing nonprofit launch partners (
Beatbullying
,
Disasters Emergency Committee
,
Friends of the Earth
,
Missing People
, and
WaterAid
) who are sharing their expertise about how they use YouTube to promote their causes:
If you're a nonprofit organization based in the U.K., click
here
to find out more about the Nonprofit Program and to apply. And if you're a nonprofit who is headquartered outside the U.S. or U.K., we'll keep you posted as we expand the program to new corners of the world.
Peace,
Ramya R.
YouTube Nonprofits & Activism
Superhero Movies Versus Super Parody Videos
Thursday, July 24, 2008
Summer blockbuster movies mean big budgets, big expectations, big box office and, of course, some brazenly brilliant YouTube parody videos.
It's been impossible to ignore the superhero spectaculars that have filled the big screen this year. And for every new wave of heroics, we've seen YouTube videos that range from loving tribute to super-spoof.
Iron Man
got the summer off to a flying start, and user ItsJustSomeRandomGuy added to his popular series of "I'm a Mac..." parodies with a hysterical head-to-head between
Marvel's Iron Man and Batman for DC
. User COL321 also went the action-figure route with this
note perfect spoof of the
Iron Man
trailer
.
The next hero flick to hit the multiplexes,
The Incredible Hulk
provided inspiration for
this blockbuster hit
from the Barely Political team, and
an equally skin-baring tribute
from theattack. Leaving no stone unturned, Mike from JeepersMedia launched an attack of his own, with this review of
the worst Incredible Hulk tie-in toy ever
.
The summer's more oddball heroes were not ignored - user asathecomic gave
Hancock
the
Tay Zonday treatment
(in true franchise style, that video
comes with a sequel
). Meanwhile
Hellboy II
received
the reliable ItsJustSomeRandomGuy treatment
in addition to this
less-seen stop-motion gem
.
For many, all of this was merely a prelude to the arrival of
The Dark Knight
, and Batman got many creative minds thinking. There's
this bizarre Borat-meets-the-Joker-Bat spoof
, a quirky cartoon face off between
Batman and Spiderman
and some spectacular fan-remakes of the movie trailer, both
in Lego
and in
jaw-dropping fanboy-filled live action
. You can check out all of these movie parodies in this video player which comes as well-loaded as Batman's utility belt.
Cheers,
Mark D.
YouTube Comedy
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