Official Blog
More love for playlists and a new look for YouTube
Kamis, 20 Februari 2014
The way you watch YouTube keeps changing, so we’re making a few tweaks to YouTube to keep up with you. Starting today you’ll see some changes to make it easier to find what you want to watch on YouTube and collect playlists to watch again and again.
Like a playlist, watch it from anywhere
Want to quickly find your playlists or save Aloe Blacc’s
favorite music videos playlist
? Your guide now has all of the playlists that you created, as well as playlists from other channels you liked. If you make a playlist, you’ll also see a new page that makes editing easier. And if you’re looking for new playlists to check out from your favorite channels, check out the new playlist tab on a channel like this one from
YouTube Nation
.
We moved!
YouTube now has a center-aligned look, fitting neatly on any screen size, and feeling similar to the mobile apps you’re spending almost half your YouTube time with. You can quickly flip between what’s recommended and popular in “What to Watch” like Postmodern Jukebox’s
Timber
, and the latest from your subscribed channels like
iamOTHER
in “My Subscriptions,” with both options now front and center. Click the guide icon to the right of the YouTube logo at any time to see your playlists, subscriptions and more.
To learn more, please visit the
Help Center
.
Yining Zhao, Web Developer, recently watched
“18 Great Books You Probably Haven't Read.”
The YouTube 2014 Ad Blitz winners have been crowned!
Jumat, 14 Februari 2014
While the Big Game champions may have been determined by the cleats on the field, the advertiser champions were chosen by you on YouTube.
You cast your votes for your favorite game day commercials on
YouTube Ad Blitz 2014
. After a week of intense competition, we crunched the numbers and are ready to name the victors.
Cheers to Budweiser on being voted the best Super Bowl Commercial on YouTube!
"Puppy Love"
won your hearts, and the title of YouTube Ad Blitz 2014 Champion.
Rounding out the top five spots on YouTube Ad Blitz 2014:
In second place, Coca-Cola reinforced unity with a multilingual rendition of
"America the Beautiful."
Chrysler’s
"America's Import"
took third with Bob Dylan in a tribute to Detroit.
Fans pushed
"Trust Your Power"
from Duracell featuring the NFL’s Derrick Coleman to the number four spot.
And last, but certainly not least, Jaguar pulled in as number five with its cinematic
"British Villains' Rendezvous."
Not only did these spots receive the most votes on YouTube, but they also attracted more than 101 million views combined.
Tune into the
YouTube homepage
today to check out the top five spots and get a recap of all Big Game ads on
YouTube Ad Blitz
.
Kariyushi Casper, Ad Blitz Interactive Project Manager, recently watched
"Instant Reaction: Super Bowl XLVIII."
Be a part of the Big Game with YouTube Ad Blitz this weekend
Jumat, 31 Januari 2014
It’s clear you’re starting your Big Game preparation early with
YouTube’s Ad Blitz 2014
. As of this week, commercial teasers on YouTube have been watched 77 million times--more than twice as much as this time last year.
And when the commercials roll out on Sunday, February 2, you’ll want to watch them again and again. Come game day, tune back into the
Ad Blitz
channel to view your favorite spots as they go live on TV. As soon as the game is officially over, you’ll have until 11:59 p.m. ET on February 10 to vote for your favorite commercial spots.
There’s more fun to be had on the YouTube Ad Blitz channel. Catch up with
custom content
from talented YouTube stars including
SoulPancake
,
Sawyer Hartman
,
The Brothers Riedell
,
Brittani Louise Taylor
,
5 Second Films
,
John Elerick
,
UCB Comedy
,
Final Cut King
and
The Fine Brothers
.
Game not going your way on Sunday? Re-enact those foul plays the way they should have gone down by inviting friends to the multi-screen
Toss & Catch challenge
.
Kariyushi Casper, Interactive Project Manager, Ad Blitz, recently watched
“Super Bowl Party Tips."
FOX Sports' $1 million YouTube challenge to redefine the sports show
Kamis, 30 Januari 2014
Love sports highlights on YouTube? Love music? How about a bit of both? You're about to see what happens when one of YouTube's beloved musical channels teams up with one of the biggest names in sports, with $1 million on the table.
Last week, FOX Sports Digital VideoFest challenged a dozen popular YouTube channels to create the next big idea in sports video, in 48 hours from the
YouTube Space LA
. FOX Sports’ judges selected
AVByte
for a $1 million development deal, based on their idea of putting your sports to music to create the next big idea in sports video on YouTube. To see how AVByte sets sports news to song, stay tuned to FOX Sports’ YouTube channel at
youtube.com/foxsports
.
If you’ve never heard of AVByte before, you should join the 400,000+ subscribers who’ve learned that these brothers can turn anything into a musical, from
hipster Disney princesses
to
"Grand Theft Auto"
to
"Sherlock."
Want to see what all the channels tried to do with new forms of sports shows? Check out this playlist of all their videos, and look for clips of them in a Ford ad this weekend during this Sunday's Big Game.
Liam Collins, YouTube Next Lab, recently watched
“Seattle Seahawks' 12th Man - Room of Silence.”
Meet ActiveMelody: Your January On The Rise featured partner!
Kamis, 30 Januari 2014
Congratulations to Brian Sherrill of
ActiveMelody
, our featured
“On The Rise”
partner for this month. You’ll see his channel and videos in the spotlight on the
On The Rise homepage
and then YouTube Spotlight channel today.
Brian is a music professional that has taken his passion for guitar online to help aspiring musicians. His expertise spans from
Rockabilly
to
SRV
and
Delta acoustic blues
. On YouTube, Brian goes one step further, uploading tutorials to share his experience and knowledge with fellow guitarists. It doesn’t matter which video you choose to watch; you’ll be impressed with Brian’s talent and dedication to sharing his knowledge with his viewers.
Here are a few words from Brian:
One afternoon, while sitting on the front porch playing the guitar, it dawned on me that I should share my love for playing blues guitar by creating how-to videos that provide a detailed look at the many nuances that most seasoned guitar players take for granted, and share them on YouTube. I launched my first guitar lesson video on YouTube back in spring of 2009 with a great amount of angst. At present, I release a new, detailed guitar lesson each Friday so come check out the ActiveMelody channel on YouTube if you enjoy learning new things on the guitar. I’m honored to be YouTube’s January On The Rise channel and would like to thank all of my subscribers and those who voted for the opportunity.
If you’ve enjoyed this monthly blog series and are interested in learning more or participating, we encourage you to visit our
On The Rise homepage
. You can check out all of our past featured partners on the
Featured Partners
tab.
Christine Wang and Kathryn Sahr, YouTube Partner Team, recently watched
“The Query - Breeze.”
YouTube’s your one stop shop for U.S. politics this week
Selasa, 28 Januari 2014
It’s a busy week in Washington, but you don’t need to be in the nation’s capital to be a part of it. YouTube will deliver each big moment live.
Tonight at 9 p.m. ET, President Obama’s fifth State of the Union address will stream live on
the White House’s YouTube channel
, followed by the Republican response by Representative Cathy McMorris Rodgers on
Speaker Boehner’s channel
. Senator Mike Lee will deliver the
Tea Party response
and Senator Rand Paul will offer
remarks
as well. Several of our news partners will also share their coverage of the event on YouTube, including the
New York Times
,
Wall Street Journal
,
Washington Post
,
The Young Turks
, and
NowThis News
.
This Friday at 2 p.m. ET, President Obama will participate in the
first-ever Presidential Hangout Road Trip
. He’ll “travel” the country and hop into Google+ Hangouts with people from across the nation to answer their questions and hear their thoughts about the topics he addressed in tonight’s speech.
If you’d like to join the Hangout, record a 60-second video with your name, location, a bit about yourself and the question you’d like to ask the president. Then post it on YouTube with the hashtag #AskObama2014.
Tune in all week and keep up with the latest news by subscribing to
youtube.com/news
.
Brandon Feldman, News Content Partnerships, recently watched
"Kid President's Letter to a Person on Their First Day Here."
Catch a sneak peek of the 2014 Super Bowl commercials
Kamis, 16 Januari 2014
The wait is over, football fans: from today you can get a sneak peek of some of this year’s Big Game ads right here on YouTube. For the first time ever, the
YouTube Ad Blitz pregame gallery
will feature teaser commercials to watch all in one place.
This year’s
Ad Blitz channel
will feature:
Teasers
: Get ahead of the game--YouTube is hosting your one-stop shop to view teaser commercials. Last year some of the most iconic ads were released before the game even began--remember the
cat hugging lady
,
purple genie chihuahua
and
exploding soda bottles
?
Highlights
: Kick back before kickoff with FOX Sports playoff analysis for teams on the road to the championship.
Custom content
: Tune in to see custom content from some of your favorite YouTube stars.
Postgame voting
: Challenge your friends to vote for their favorite commercials. Ad Blitz puts the commercials in your hands postgame, letting you view and vote on your favorite ads from your laptop, smartphone or tablet.
It's clear how much you love watching and sharing these commercials on YouTube. In 2013, you watched Big Game ads more than 265M times for over 3.2M hours--that’s the equivalent of watching 800,000 Big Game broadcasts!
So let the 2014 ads game begin!
Leena El-omar, YouTube Sports and Auto Programs, recently watched
“FOX Football Daily Recap.”
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