Official YouTube Blog: Tips for partners: Gimme content (and then analyze it!)

Official Blog

Tips for partners: Gimme content (and then analyze it!)

Tuesday, October 12, 2010

series of blog posts with advice and actionable suggestionsmetadataFind Your MojoHot Spots

Use Insight Hotspots to see if your video is hot or not. Do you see a full red thermometer in the top red corner of your Hot Spot video report? If so, great! If not and your video hovers on or below the “Average” line on the graph, you are not keeping your viewers’ attention.

Edit your videos to keep your audience engaged. See where viewers are leaving your video, and determine why (and consider using annotations to keep users engaged).

Use Insight to figure out how people are finding your content. Is it through search or related videos? To find out, go to ‘My Videos’ and click on ‘Insight’ for one video. Then click on ‘Discovery’ and under ‘Links Followed to this video,’ you’ll see top referrals. You can click on ‘YouTube Search’ to find tags viewers queried to get to your video, and then add these tags to your video to boost your ranking in the search index.

How to find more tags through the ‘Insight’ tool:

More tags to add:

Review YouTube charts to check out the most viewed videos, and how you stack up.

Use Google Analytics to understand the source of your YouTube traffic. The better you understand your audience and how they find you, the better you will be able to produce new content, promote the discovery of your videos, engage with your audience and build your brand.

Keeping a video upload schedule is important, and we encourage you to upload consistently. When you are starting out, a technique that has worked well for many successful partners is maintaining a schedule that your subscribers will remember.